Hi! I’m Rachel. I’m a freelance UX/UI Designer based in Los Angeles.
I started my career in digital marketing as an SEO Strategist. I transitioned into UX after leading several web redesign projects and finding my passion in the design process. I enjoy using real content and user data to drive product design.
A few of my strengths include: wireframing, mockups, research, content strategy, data analysis, cross-functional collaboration, front-end development, writing, and digital marketing.
I have a B.A. in Literary Journalism from University of California, Irvine, as well as a certificate in User Experience & Customer-Centered Design from California State University, Fullerton.